Fujifilm opens fourth Wonder Photo Shop in Malaysia

GaryPageau ,

The Borneo Post Online reports Fujifilm is opening the first Fujifilm Wonder Photo Shop in Penang, making it the fourth concept store in Malaysia, alongside three other Wonder Photo Shops at Sunway Pyramid, Plaza Shah Alam and Isetan.

Located at Queensbay Mall, the latest Wonder Photo Shop in the country aims to celebrate Malaysians’ love for photography and offer them the opportunity to experience an engaging and interactive retail space with Fujifilm’s state-of-the-art products and services to meet the aesthetic taste of discerning customers especially the youth.

According to a recent Fujifilm research, the younger generation are passionate about exploring their creativity to print their photos and organising them in a fun and imaginative manner.

The Wonder Photo Shop features the Wonder Print Station, Instax Corner, X-Series X-Perience and the Creative Corner. The Wonder Print Station consists of quick print kiosks with connectivity to mobile devices. According to the article, Fujifilm debuted the concept in Tokyo in 2014, which led to other Wonder Photo Shops in Barcelona, Toronto, Manila, Shanghai, Singapore and New York.

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Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.